Glow Getter or No Filter? Both moisturizers are packed with skin-loving ingredients, but they deliver very different perks. In this post, we'll help you choose the one that’s right for your routine.

Welcome to our first Ask Karen Q&A!  This week, we’re tackling an age-old question: “What is the correct order to apply my skincare products?” We explain why the order matters, walk you through the four key steps in our founder’s optimized routine, and share tips for incorporating SPF, exfoliators, and masks into your regimen.

Whether it’s your partner, brother, best friend, or even your teen son, simple, natural care that works is always the goal. These five personal care products are packed with clean, effective ingredients that work hard without overcomplicating things.

Whether you prefer a foam or oil cleanser, are a daily makeup-wearer or strive for that no-filter look, there's a cleanser that was made with you in mind. Clean Slate and No Filter Creamy Cleanser are both great options — let us help you choose.

How to introduce skincare to your teen in a way that feels empowering (not overwhelming). For different skin types, lifestyles and skin issues — we've got you covered.

The No Filter Collection was created for anyone who’s ready to step into their natural skin with confidence. We dive into who we made the collection for, how to transition to the four-step No Filter routine, and best practices for applying these minimalist products.

At k’pure, we don’t believe in complicated 10-step routines or one-size-fits-all skincare. We believe in powerful, purposeful products that simplify your shelf and deliver real results. Total Package and Lighten Up are two of our hardest-working serums — both designed to target tone, texture, and hydration in different (but equally effective) ways.

Mother’s Day is the perfect excuse (not that we need one) to celebrate the incredible moms, grandmas, and mother figures who pour so much love into the world every day. We’ve curated a collection of favourites — from spa-day essentials to quick recovery heroes — so you can gift the moms in your life a little extra k’pure care.

Drenched and Go Getter — our two most-loved moisturizers are beloved for their benefits — each bringing their own magic into the mix. So, how do you choose between these two glow-getters? 

Motherhood is full of tough decisions—but we’ve made what to put on your baby’s skin an easy one. We're put together a guide of our five natural essentials for new born babies and their mamas.